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Mentionable Index

Which sources do AI engines cite in E-commerce & online retail?

The index lists 155 domains cited in E-commerce & online retail. reddit.com leads with 3,970 citations, or 15% of those domains' citations.

155
Domains cited
26,743
Citations measured
15%
reddit.com share
22%
Top 10 share

How each engine cites in E-commerce & online retail

Citations of index domains per answer, against the same engine across the whole index. In the text of the answer: 75% in this sector, 74% across the index.

EngineCitations per answerIn the text
ChatGPT
ChatGPT		3.244%
Perplexity
Perplexity		4.7100%
Copilot
Copilot		3.9100%
Gemini
Gemini		0.5100%
Google AI Mode
Google AI Mode		4.246%
Google AI OverviewAIO
Google AI Overview		2100%
Claude
Claude		0.7100%

E-commerce & online retail ranking

Ranked by number of citations recorded over the period.

#DomainCitations
1reddit.com3,970
2youtube.com2,601
3idealo.fr1,491
4frandroid.com1,012
5topachat.com956
6darty.com899
7lesnumeriques.com839
8ldlc.com798
9leroymerlin.fr761
10clubic.com682
11materiel.net655
12google.com614
13boulanger.com598
14leparisien.fr592
15quechoisir.org547
16123comparer.fr538
17les10meilleurs.net524
18cdiscount.com520
19amazon.fr468
20fnac.com423
21ikea.com374
22cybertek.fr373
23techradar.com365
24etsy.com362
25facebook.com323
26besson-shoes.com318
27config-gamer.fr300
28pccomponentes.fr297
29instagram.com274
30fr.trustpilot.com269
31alibaba.com225
32castorama.fr207
33zalando.fr200
34futura-sciences.com183
35decathlon.fr164
36carrefour.fr161
37meilleurfrance.net138
38ouest-france.fr126
39cosmopolitan.fr122
40europages.fr112
41lefigaro.fr100
42marques-de-france.fr93
43shopify.com93
44vistaprint.fr92
45apps.apple.com91
46amazon.com90
47play.google.com90
48petitfute.com89
49cash-piscines.com83
50pagesjaunes.fr76
5120minutes.fr75
52mypiscine.com74
53forbes.com72
54economie.gouv.fr69
55helloprint.com60
56boursorama.com53
57kayak.fr52
58wise.com51
59fr.wikipedia.org49
60skyscanner.fr42
61capital.fr39
62tripadvisor.fr39
63trustpilot.com37
64fr.linkedin.com36
65routard.com32
66assurance-voyage.axa-assistance.fr27
67medium.com25
68data.gouv.fr23
69service-public.gouv.fr23
70booking.com22
71nhs.uk22
72dhl.com21
73agirpourlatransition.ademe.fr20
74digitiz.fr20
75e-marketing.fr20
76fr-be.trustpilot.com20
77fr.semrush.com19
78francenum.gouv.fr19
79codeur.com18
80elementor.com18
81mayoclinic.org18
82healthline.com17
83strategies.fr17
84blogdumoderateur.com15
85vogue.com15
86pmc.ncbi.nlm.nih.gov14
87appvizer.fr11
88formalive.fr11
89openclassrooms.com11
90pubmed.ncbi.nlm.nih.gov11
91clickup.com10
92fastercapital.com10
93learn.g2.com10
94lafabriquedunet.fr9
95selectra.info9
96semrush.com9
97zipdo.co9
98arxiv.org7
99en.wikipedia.org7
100ey.com7

Frequently asked questions

Which website do AI engines cite most in E-commerce & online retail?
reddit.com comes first with 3,970 citations, followed by youtube.com (2,601), idealo.fr (1,491), frandroid.com (1,012), and topachat.com (956).
Do you need mentions on many sites to be visible in AI answers in E-commerce & online retail?
Yes. The 10 most cited domains take only 22% of the citations: AI engines draw on 2,228 other sites in this sector.
Which AI engine relies on the most sources in E-commerce & online retail?
Perplexity, with 4.7 citations per answer on average, against 0.5 for Gemini. Across the whole index, Perplexity averages 5.1.
How do you get cited by AI engines in E-commerce & online retail?
Start with the sites AI engines already rely on in this sector, led by reddit.com, youtube.com, and idealo.fr. A mention on those pages puts you where engines look for their answers. On your own prompts, Mentionable shows the exact URLs cited and the brands recommended in your place.

Methodology

ChatGPT
Claude
Copilot
Gemini
Google AI OverviewAIO
Google AI Mode
Grok
Perplexity

24,881 AI responses analyzed across E-commerce & online retail, on 8 engines, from February 2026 to September 2026. Citations come from the prompts tracked on Mentionable.

Latest data point: . Updated weekly.

Full methodology

And on your own prompts?

This ranking covers the whole E-commerce & online retail sector. Mentionable tracks your brand on your own prompts, every day.

  • The exact URLs cited on your prompts
  • The brands recommended in your place
  • All 7 engines tracked every day
  • The prompts where you never show up
  • The sources to work on to get in
  • The questions AI engines actually ask
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