This page is part of our guide on how to track AI mentions.
You check ChatGPT and your brand shows up for "best project management tool for freelancers." Great. You feel good about your AI visibility and move on.
What you don't know is that Perplexity recommends your competitor for that same prompt. Gemini doesn't mention either of you. Claude gives a completely different list. And Google AI Mode recommends a tool you've never even heard of.
Each LLM has its own view of the world. Checking one and assuming the rest agree is like ranking on Google and assuming you also rank on Bing, DuckDuckGo, and Yahoo. You might. You probably don't.
Different LLMs, different answers
This isn't theoretical. Run the same prompt across different AI platforms and you'll see wildly different results. There are real reasons for this.
ChatGPT draws on its training data and has the largest user base. It tends to favor well-known brands and sites with strong topical authority. If you've built a solid content presence, ChatGPT is likely where you show up first.
Perplexity actively searches the web and cites sources in real-time. It's closer to a research engine than a chatbot. Perplexity pulls from recent articles, reviews, and directories. If you have fresh content and strong backlinks, Perplexity often picks you up even if ChatGPT doesn't.
Gemini is Google's AI and pulls from Google's index and knowledge graph. If you have good traditional SEO, you might have an edge here. But Gemini's recommendations don't always mirror Google search results. It has its own logic for what it surfaces in conversational responses.
Google AI Mode combines Google's search capabilities with AI reasoning. It leverages Google's index and knowledge graph in a conversational format, making traditional SEO signals particularly relevant here.
Google AI Overview is the AI summary Google shows above its classic results, without the user asking for it. It reaches everyone who searches on Google, takes its sources from Google's index and, on a local question, can display a map of businesses. Ranking well on Google helps, but the summary only cites a handful of pages.
Claude is Anthropic's assistant. It searches the web before answering and cites its sources, and professional teams use it heavily. On the same question, its answer often differs from ChatGPT's, so it deserves its own line in your tracking.
The bottom line: your visibility on one platform tells you nothing about the others.
The manual tracking nightmare
Before tools like Mentionable, the only way to check your AI visibility was manual testing. Open ChatGPT, type your prompt, screenshot the result. Open Perplexity, same prompt, screenshot. Repeat for Gemini, Claude, Google AI Mode.
Do that for 15 prompts and you've spent your entire morning on copy-paste work. Do it weekly and you've lost a full workday every month. Do it across the major AI engines and you're managing close to a hundred individual checks per cycle.
And screenshots don't show trends. You can't glance at a folder of screenshots and see "my visibility on Perplexity dropped 30% over the last month." You need structure. You need data over time. You need a dashboard.
How Mentionable tracks them all
When you set up tracking in Mentionable, every prompt you select is automatically checked across all the major AI engines. You don't configure each platform separately. Every plan covers all the major AI engines, Claude included.
Your dashboard shows the results in one unified view. For each prompt, you see which LLMs mention you, which don't, and how that's changed over time. You can filter by individual LLM to see platform-specific patterns, or zoom out to see your overall visibility score across all of them.
The tracking runs daily by default, or on the frequency you set for each project, so you always have fresh data without lifting a finger.
Spotting platform-specific patterns
The real value of multi-LLM tracking shows up when you start noticing patterns.
Maybe you're consistently visible on ChatGPT and Gemini but invisible on Perplexity. That tells you something specific: your site authority and content depth are strong (which is what ChatGPT and Gemini value), but you might be missing the fresh, citeable content that Perplexity looks for. A few well-placed comparison articles or an updated resource page might fix that gap.
Or maybe you show up on Perplexity and Claude but not on Google AI Mode. That could point to a traditional SEO gap, since Google AI Mode leans on Google's index.
These patterns turn data into action. Instead of vaguely trying to "improve AI visibility," you know exactly where the gap is and can target your efforts.
Who uses which LLM (and why it matters)
Different audiences gravitate toward different AI platforms.
Tech-savvy users and developers tend to use ChatGPT and Perplexity. Researchers and information-heavy buyers lean toward Perplexity. The general consumer market is split between ChatGPT and Gemini (especially on Android devices where Gemini is built in). Google AI Mode reaches the massive Google Search user base.
If your ideal customer is a startup founder, they're probably using ChatGPT and Perplexity. If you're targeting small business owners who aren't deep in tech, Google AI Mode might be their first AI experience.
Knowing where your target customer asks their buying questions helps you prioritize which LLM gaps to close first. Multi-LLM tracking gives you the data to make that call.
What you see in the dashboard
For each tracked prompt, Mentionable shows you:
- Mention status per LLM: a clear view of where you're recommended and where you're not
- Position and context: not just "mentioned" or "not mentioned," but how you appear in the response
- Trend over time: are you gaining visibility on a platform or losing it?
- Competitor presence: who shows up alongside you, or instead of you, on each LLM
This isn't a one-time snapshot. It's a living picture of your AI visibility that updates automatically.
Part of the full workflow
Multi-LLM tracking connects directly to the rest of Mentionable's features. Your automatically generated prompts get tracked across all the major AI engines. Competitor analysis shows you who's visible where. The weekly recap email tells you when your status changes on any LLM. And page generation uses the cross-platform data to write the page you're missing on the prompts where no engine mentions you.
All of it starts with tracking all the major LLMs, not just the one you happen to use yourself.
Try it yourself
Start your 7-day free trial and see your visibility across the AI platforms that matter for your brand. Every plan tracks all the major AI engines: ChatGPT, Claude, Perplexity, Gemini, Google AI Mode, and Google AI Overview, Claude included. Just a complete picture of where AI recommends you, and where it doesn't.
Related articles
- AI Competitor Tracking -- see who AI recommends instead of you across all the major AI engines.
- Weekly AI Visibility Recap -- know each week when your visibility changes on any LLM.
- Automatic Prompt Generation -- skip the guesswork and let AI generate the right prompts for your business.
- AI Visibility by Country -- track each question from the country you sell in, and read your results one country at a time.