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AI Visibility for Marketing Directors

Know where your brand stands in AI answers, country by country, what your team should do this month, and what Mentionable does for you: written articles, site fixes and outreach for mentions.

  • Your AI visibility by country and by question
  • A monthly action plan, with articles drafted
  • Reports your leadership can read
ChatGPT
best cold email software
MentionedPositive

For cold outreach, three tools come up often:

  1. 1. lemlist, multichannel email and LinkedIn sequences, with deep personalization.
  2. 2. Instantly, great for sending volume across many inboxes.
  3. 3. Apollo, a contact database built into prospecting.
4 sources cited

See where AI engines cite your brand

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Key Takeaways

  • Mentionable shows a marketing director where the brand is cited by ChatGPT, Claude, Perplexity, Gemini, Google AI Mode and Google AI Overview, question by question and country by country, next to the competitors cited instead.
  • The Action Plan turns that data into one ordered list for the next 6 months: blocking fixes, pages to create or rewrite, sources to get. Pages to create arrive drafted, in your brand voice.
  • From the Influence plan, Mentionable runs outreach campaigns to the sites AI engines cite: 200 sites contacted per month, 500 on Reference. Your team only handles the agreements.
  • For reporting, a weekly email lists the mentions won and lost, the Looker Studio connector feeds leadership dashboards, and the Progress page measures each action over the 4 weeks before and after.
  • Three plans from 249 € per month excluding VAT, with unlimited users and a 7-day free trial, no credit card. Built for a marketing team without a dedicated SEO.

Your CEO forwards a screenshot from ChatGPT. A buyer asked for the best options in your category. Two competitors made the list. Your brand did not.

The follow-up question is short: why not us, and what are we doing about it?

Your usual tools do not answer it. They track Google rankings, not what an AI engine says when someone asks it for a recommendation. And your team has no SEO to dig into it.

This page is for that situation. You run marketing at a brand with a budget, your team is generalist, and AI answers now shape part of your buyers' shortlist.

Where does your brand stand in AI answers?

Mentionable asks the questions your buyers ask to the major AI engines every day (ChatGPT, Claude, Perplexity, Gemini, Google AI Mode and Google AI Overview) and records whether your brand is cited.

You read the results like a campaign report: visibility by question, by AI engine and by country. Next to them, the competitors cited instead of you, and the sites the AI engines quote to build their answers. That last list matters more than it looks. AI engines repeat what a short list of comparison sites, media and directories say.

Countries are not a detail. Each question belongs to a country and is asked from there, in that country's language. ChatGPT does not recommend the same brands in France and in the United States, and you see the difference country by country.

Getting started takes one URL. Mentionable reads your site, fills in your brand profile as you go, asks about your business goals (typed or spoken), and suggests the questions to track. You keep the ones that matter.

What should your team do this month?

The Action Plan answers that question for you. It puts everything that gets a brand cited into one ordered list over 6 months: blocking fixes, pages that sell, pages to create or rewrite, sources to get. The first 3 months are planned page by page, starting this week.

Every action shows its reason, taken from your own data: the AI engines that never cite you, the competitors cited in your place, the search demand behind the page.

Most actions arrive with the work already started. A page to create is drafted from the Google top 3 and the pages AI engines cite. An article to rewrite is rewritten from your live page. A page that sells gets a guided fix, with the structured data ready to paste. Drafts follow your brand voice, learned from texts you wrote, and the facts only you know are highlighted, never invented.

What does Mentionable do for you?

A marketing director buys time as much as data. Here is who does what.

Task Mentionable Your team
Ask your questions to the AI engines Every day, in each country Picks the questions
Find why competitors are cited Lists the sites and pages that cite them Reads the summary
Write pages Drafts them from the Action Plan Reviews and publishes
Fix the site Crawls it, lists each fix with what to paste, checks it at the next crawl Applies the fix (or asks a developer)
Get mentions on cited sites Runs the outreach campaigns, from the Influence plan Handles the agreements
Explain the numbers The built-in assistant answers in plain words Asks

Outreach is where most teams stall without help. Mentionable finds the contact on each site, writes a personalized message in your brand voice, sends the follow-ups and sorts the replies. You only see what needs a decision. If the team cannot run the work at all, Mentionable Agency takes it on with its own methods, starting from a measured audit.

How do you report it to leadership?

Three things usually land well in a leadership meeting.

The weekly email gives the visibility rate, its trend, and the mentions won and lost by question and by AI engine. Five minutes to read.

The Looker Studio connector puts mention rate, citation rate, share of voice and sentiment in the dashboards your leadership already opens. No new tool to learn for them.

The Progress page answers the question that follows any budget: did it work? Each fix and each completed action is measured on the questions it targets, over the 4 weeks before and after, compared with the questions you did not touch. Add Google Analytics 4 and you also see the visits ChatGPT, Perplexity and the others send, instead of a vague rise in direct traffic.

Which plan fits a marketing team?

Three complete plans, nothing to add on. Users are unlimited on all of them.

Plan Price per month Questions tracked daily AI engines Countries Articles per month Outreach
Presence 249 € 50 up to 3 1 4 Not included
Influence 449 € 100 up to 4 2 8 200 sites per month
Reference 799 € 150 All tracked engines 3 15 500 sites per month

Prices exclude VAT. Several brands, more countries or a larger volume of questions: see the enterprise setup.

The 7-day trial needs no credit card. Enter your URL, keep the questions that matter, and see where your brand stands before your next leadership meeting.

Frequently Asked Questions

What should a marketing director track in AI answers?

Whether ChatGPT, Gemini, Perplexity, Claude and Google's AI answers cite your brand on the questions your buyers ask, in each country you sell in, which competitors they cite instead, and which sites they rely on to build those answers. Mentionable asks your questions to these AI engines every day and shows the results by question, by AI engine and by country.

Do I need an SEO on my team to use Mentionable?

No. Mentionable is built for a generalist marketing team. Each action in the Action Plan comes with its reason and the work started: pages to create are drafted, fixes come with the code to paste and are checked at the next crawl. The assistant built into the dashboard explains your numbers in plain words and takes you to the page where you can act.

How do I report AI visibility to leadership?

Mentionable sends the account owner a weekly email with the visibility rate, its trend and the mentions won and lost. The Looker Studio connector puts the same numbers in your existing dashboards. The Progress page shows which actions got the brand cited more often, measured over 4 weeks before and after, and Google Analytics 4 separates the traffic AI engines send you from direct traffic.

How much does Mentionable cost for a marketing team?

Presence costs 249 € per month for 50 questions, 1 country and 4 articles per month. Influence costs 449 € and adds outreach campaigns. Reference costs 799 € and covers all tracked AI engines. Prices exclude VAT, users are unlimited on every plan, and the 7-day trial needs no credit card.

Can Mentionable track several brands or many countries?

Yes, with a custom setup. Each plan covers one brand. For several brands, more countries or more questions, Mentionable sizes a custom setup with your team on the enterprise page.

What if my team has no time to do the work?

Mentionable Agency, the SEO and GEO agency run by Mentionable, goes further than the tool: its team runs the strategy, writing and link building with its own methods, starting with a measured GEO audit. The tool measures every action before and after, in AI answers and in Google.

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