Keyword.com (formerly Serpbook) is a rank tracking platform founded in 2014. Keyword.com has been in the search tracking space for over a decade and has added an AI Visibility module that tracks brand mentions across 9 AI engines. Keyword.com brings its experience in traditional search ranking to the AI visibility space, offering the AI module as an add-on to its existing rank tracking platform or as a standalone purchase.
If you're evaluating AI visibility tools, here's a detailed breakdown of how Keyword.com works, what Keyword.com costs, and how Keyword.com compares to Mentionable.
How does Keyword.com track AI visibility?
Keyword.com's AI Visibility module monitors brand mentions across 9 platforms: Google AI Overviews, Google AI Mode, ChatGPT, Gemini, Perplexity, Copilot, DeepSeek, Mistral, and Claude. Users set up prompts (keywords or queries), and Keyword.com checks whether the brand appears in AI-generated responses across selected engines.
Keyword.com's citation tracking identifies which pages and sites get cited in AI answers. This helps users understand what content is driving their AI visibility. Keyword.com's competitive analysis compares visibility and citations against competitors, showing where competitors are winning and where gaps exist.
Keyword.com includes brand sentiment analysis that monitors whether mentions are positive, negative, or neutral. Keyword.com's Google AI Overviews tracking shows when AIO appears for keywords and which URLs are cited.
Keyword.com uses a credit-based system where each refresh consumes credits per engine: 0.25 credit per prompt on AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini and Copilot, 1 on DeepSeek, 2 on Mistral and 3 on Claude. Users can schedule manual, hourly, daily, or weekly updates. Tracking across all 9 engines consumes credits faster than tracking a single engine.
How much does Keyword.com cost in 2026?
Keyword.com AI Visibility starts at $9.80/month ($7.83 billed annually) for 20 credits, with tiers of 20, 50, 100, 200, 500, 1,000 and 2,000 credits. The AI module is sold standalone or included in Keyword.com's 360° Visibility plans, which start at $26/month and include 15 to 250 AI credits. A 14-day free trial is available, no credit card required.
Credits reset monthly and don't roll over. Each engine consumes credits separately (Claude costs 12 times more per prompt than ChatGPT), so tracking across all 9 engines depletes the allocation faster than tracking a single engine. The effective monthly cost depends heavily on how many engines are tracked and how often refreshes are scheduled.
| Aspect | Keyword.com | Mentionable |
|---|---|---|
| Starting price | $9.80/month (20 credits) | from €249/month (brands), 7-day trial |
| Pricing model | Credit-based (per engine, per refresh) | Fixed monthly price per brand plan |
| LLMs covered | 9 | The major AI engines |
| Cost predictability | Variable (depends on usage) | Fixed monthly price per plan |
| Free trial | 14 days | 7 days, no credit card |
Light users who track a few prompts on one or two engines may find Keyword.com's credit system affordable. Heavy users tracking across all 9 engines with frequent refreshes could burn through credits quickly.
What does Keyword.com do well?
Keyword.com's $9.80/month entry price is one of the lowest starting points for AI visibility tracking. For brands testing whether AI visibility monitoring is worth the investment, Keyword.com removes the cost barrier.
Keyword.com's 14-day free trial lets users test the platform before committing money. Most enterprise AI visibility tools either don't offer trials or require a sales process to get started.
Keyword.com has been in the search tracking space since 2014. Keyword.com's longevity and rank tracking expertise give it credibility, and its infrastructure is mature. Keyword.com is not going anywhere.
Keyword.com's 9-engine coverage is broad. Google AI Overviews, Google AI Mode, ChatGPT, Gemini, Perplexity, Copilot, DeepSeek, Mistral, and Claude cover a wide range of the AI search landscape. For users already tracking Google rankings with Keyword.com, having AI visibility in the same dashboard is a practical advantage.
Keyword.com vs Mentionable: full feature comparison
Keyword.com and Mentionable both track AI visibility, but Keyword.com is a rank tracker with an AI module while Mentionable is a dedicated AI visibility platform with automatic prompt generation and a full analytics stack.
| Feature | Keyword.com | Mentionable |
|---|---|---|
| Starting price | $9.80/month (20 credits) | from €249/month (brands), 7-day trial |
| Pricing model | Credit-based | Fixed monthly price per brand plan, with published agency plans |
| LLMs covered | 9 (AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity, Copilot, DeepSeek, Mistral, Claude) | The major AI engines (ChatGPT, Claude, Perplexity, Gemini, Google AI Mode, Google AI Overview) |
| Google AI Mode tracking | Included | Yes |
| Prompt generation | Manual setup | Suggests the questions to track from your URL |
| Competitor intelligence | Competitive analysis | Auto-extracted, normalized, ranked per LLM and per prompt |
| Source/citation tracking | Citation tracking | Tracks all cited domains, highlights your site vs competitors |
| Action plan | Not specified | A monthly action plan: blocking fixes, pages that sell, pages to create or rework, sources to get, in order, each with its reason |
| Page generation | Not specified | Pages drafted from the Google top 3 and the pages AI engines cite, articles rewritten from your live page, title and description tags, copy for your CMS |
| Site health | Not specified | Monthly crawl of your site, checks on four levels, guided fixes checked off at the next crawl |
| AI traffic analytics | Not available | Google Analytics 4 integration shows sessions from ChatGPT, Perplexity and other AI sources |
| Sentiment analysis | Brand sentiment monitoring | Positive/neutral/negative per prompt per LLM |
| AI assistant in the dashboard | Not specified (MCP server and ChatGPT app to query your data from your own AI) | Included: reads your project data, explains it and links to the page where you act |
| MCP integration | Available (MCP server, Keyword.com app in ChatGPT) | Yes, on the plans that include it |
| One-shot white-label GEO audit | Not available | Available for agencies (shareable client report under your brand) |
| Google rank tracking | Yes (core product) | Not available |
| AI Overviews tracking | Included | Available (Google AI Overview) |
| Free trial | 14 days | 7 days, no credit card |
| Best for | SEO teams needing rank + AI tracking | Brands with a marketing team and no dedicated SEO, and agencies |
Why choose Mentionable over Keyword.com?
Keyword.com is a rank tracker first, with AI visibility added as a module. Mentionable is built from the ground up for AI visibility tracking. If AI search performance is your primary goal, Mentionable provides a more focused and predictable experience, and an action plan that tells you what to do next.
- An action plan, not just a dashboard. Mentionable reads your site, your Google Search Console data and what AI engines cite, then lays out a monthly action plan: blocking technical fixes first, then the pages that sell, the pages that carry your prompts, buying guides and comparisons, and the sources to get mentioned on. Each action comes with its reason in real data. Keyword.com's AI visibility module tracks mentions, citations, share of voice and sentiment, and its site does not describe a prioritized action plan.
- Pages drafted and rewritten. For a page to create, Mentionable drafts it from the Google top 3 and the pages AI engines cite, with JSON-LD, title and description tags, and the facts only you know highlighted instead of invented. An article to rework is rewritten from your live page. You copy it into your CMS, mark it published, and Mentionable shows when AI engines start citing it.
- Site health. Mentionable crawls your site every month and flags what stops AI engines from reading or citing it, in four levels. Pages that sell get a guided fix, and an applied fix is checked off at the next crawl.
- Fixed monthly price. Keyword.com uses credits that deplete faster when tracking multiple LLMs. Mentionable brand plans have a fixed monthly price, with the number of questions, countries, AI engines and articles set by the plan. Agencies have their own plans on the agency pricing page.
- No usage math for brands. Keyword.com charges a different credit cost per engine (0.25 credit per prompt on most engines, 3 on Claude), so the bill moves with every engine you add. Mentionable brands pick a fixed plan, with the AI engines included in it.
- Automatic question suggestions. Keyword.com requires manual prompt setup. Mentionable reads the user's URL and suggests the relevant questions, eliminating the research step.
- AI traffic analytics. Mentionable's Google Analytics 4 integration shows which AI sources actually send visitors.
- AI assistant in the dashboard. Mentionable includes an AI assistant. You ask a question in plain words, such as why a competitor gets cited more often, and it answers from your project's data, then links to the page where you act. See the AI assistant.
- MCP integration. Like Keyword.com, Mentionable ships an MCP server, on the plans that include it. It exposes questions, competitors, sources, fan-outs and backlink opportunities, so users can query their visibility data directly from Claude Desktop, Cursor, ChatGPT, or Claude Code.
- One-shot white-label GEO audit (agencies). Mentionable agencies get a shareable client report under their brand: competitor ranking, personas, competitor matrix, prompt coverage, recommendations, content ideas, and top sources, with each section easy to hide.
Start tracking your AI visibility across the major AI engines with Mentionable's 7-day free trial, no credit card required.
Which tool fits your needs?
Keyword.com makes sense if:
- You already use Keyword.com for Google rank tracking and want AI visibility in the same dashboard
- You want one of the lowest entry prices for AI visibility at $9.80/month
- You need 9 engines including DeepSeek and Mistral
- You want Google AI Overviews tracking alongside LLM monitoring
- You prefer a 14-day free trial to evaluate the platform
- You can manage credit-based billing and variable monthly costs
Mentionable makes sense if:
- You want the major AI engines, including Google AI Mode and Claude, with a fixed monthly price
- You want AI-generated relevant questions instead of manual prompt setup
- You need competitor intelligence, source tracking, and page generation in one tool
- You want AI traffic analytics to see which LLMs send visitors to your website
- You want an AI assistant that explains your data and tells new team members where to start
- You want MCP access to query your AI visibility data from Claude Desktop, Cursor, or ChatGPT (on the plans that include it)
- You are an agency needing a one-shot white-label GEO audit
- You are a brand with a marketing team and no dedicated SEO, looking for a complete AI visibility stack from €249/month
- You prefer a fixed monthly price
Keyword.com and Mentionable both help brands track AI visibility. Keyword.com offers broader engine coverage (9 platforms, including DeepSeek and Mistral), a lower entry price ($9.80/month), and the advantage of combining Google rank tracking with AI visibility in one dashboard. Mentionable offers a fixed monthly price, automatic question suggestions, and an analytics stack including competitor intelligence, source tracking, page generation, AI traffic analytics, and an AI assistant in the dashboard, plus a plan for your site and outreach for mentions. Keyword.com is a strong choice for SEO teams who want AI tracking alongside rank tracking. Mentionable fits brands with a marketing team and no dedicated SEO, and agencies, who want a dedicated, full-featured AI visibility platform.
